Data & Analytics Consulting

Your Business,
Our Expertise

We engineer data solutions that transform how businesses operate — from cloud-native pipelines to real-time analytics dashboards and full-stack applications.

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Years Experience
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Clients Served
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Projects Delivered

We build the data infrastructure that powers decisions

Vertex Apps is a specialist Data & Analytics consultancy with over 25 years of experience delivering and managing Business Intelligence, Data Engineering, and Full Stack Software Development projects for global clients across various industries.

Our mission is to help businesses leverage data and technology to optimise their performance, improve their customer experience, and achieve their strategic goals through leveraging AI tools.

Our core competencies include designing and developing data-driven applications using PowerBI, SSIS, Tableau, Snowflake, Google BigQuery, AWS, Postgres SQL, T-SQL, MS SQL Server, JavaScript, MongoDB, Python, Django and Ruby.

Led by Joseph Manuel

Founder & Principal Consultant with deep expertise across Data Engineering, BI, and Digital Transformation for blue-chip companies across Europe & Asia.

Tableau Certified Professional

Certified analytics expertise for enterprise-grade visualisation and insight delivery.

CodeClan Certified Developer

Full Stack Software Development — modern frameworks, APIs, and cloud-native applications.

Services & Solutions

01

Business Intelligence

Strategic consulting in BI using Power BI, Tableau, and SQL. Interactive dashboards, KPI frameworks, and actionable insights for data-driven decision making.

Power BITableauSSRSKPI Design
02

Data Engineering

End-to-end data pipeline design and implementation across Azure, AWS, and GCP. ETL/ELT processes, data warehousing, and cloud-native architectures.

AzureAWSGCPSnowflakeSSIS
03

Data Analytics & Visualisation

Advanced analytics, data modelling, and compelling visualisations. Transform raw data into clear, actionable stories that drive business outcomes.

TableauD3.jsPythonR
04

Full Stack Development

Custom web and mobile application development. From concept to deployment — responsive frontends, robust APIs, and scalable backends.

ReactNode.jsPythonDjango
05

Resource & Workforce Planning

Capacity planning, WFM optimisation, shift/staffing reviews with Verint, Avaya and advanced Excel modelling for contact centre operations.

WFMVerintCapacity Planning
06

Digital Transformation

End-to-end digital transformation consulting. Cloud migration strategies, legacy system modernisation, and data strategy development.

Cloud MigrationStrategyAI/ML

Technical Expertise

Data Analysis & BI

Tableau
95%
Power BI
90%
T-SQL / SQL
95%
SSIS / SSRS
85%

Cloud & Platforms

MS Azure
90%
AWS
88%
Snowflake
85%
Google BigQuery
82%

Development

Python
80%
JavaScript / React
78%
Node.js / Express
75%
Django / Ruby on Rails
75%

Databases

MS SQL Server
95%
PostgreSQL
88%
MongoDB
80%
Redshift / Athena
85%
SalesForceDataformREST APIsGraphQL RubyGoKotlinFlutter React NativeAndroidD3.jsGit & GitHub SassBootstrapjQueryChrome Dev Tools

Key Experience

2014 — Present Active

Principal Consultant

Vertex Apps

Data Engineering (Azure, AWS, GCP), Strategic BI Consulting (Power BI, Tableau, SQL) & MIS, Resource/Capacity Planning, WFM Optimisation, Data Strategy, Project Management.

DHU NHS 111Jaguar Land RoverVistra Group Sony PlayStationDanske BankVodafone Automotive benenden groupASOS.com
2021 — 2022

Head of Data & Analytics

Feedback Ferret

Leading the Data and Analytics function for the specialist solutions provider in Voice of Customer, Customer Feedback Analytics, Text Analysis and Customer Experience Management.

2019 — 2021

Senior Business Intelligence Developer

XE.com (Euronet Worldwide Group)

BI solutions and applications development using Tableau, AWS (Amazon Redshift & Athena), Power BI, MS SQL Server, SSRS & SSIS for global support.

2015 — 2018

Senior Consultant — Operations Planning & Analytics

IP Integration Ltd

Managed analytics for clients using Tableau platform. Extensive GAP analysis, interactive dashboards, and interaction analytics for speech, text and social media.

2012 — 2014

Senior Manager — BI, WFM & Special Projects

Thames Water

Led BI, WFM and Real Time Command Center. Delivered £2M OPEX savings through optimised resource plans and improved forecasting processes.

2006 — 2011

Head of Operational Support

HCL Technologies

Senior management team member heading Strategic Capacity & Resource Planning, Dialler Management and MI functions across 2 sites with 2000+ employees.

Let's Build Together

Ready to transform your data into actionable insights? Get in touch to discuss how we can help your business grow.